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The Australian label Ksubi got it's start in 1999 when founders Gareth Moody, Dan Single, and George Gorrow began making and distressing their own denim by hand. Influenced by punk rock's style and driven by frustration of the lack of quality denim, Ksubi has grown their brand to a global force. Ksubi now offers quality basics and collections each season along with their famous denim. Ksubi is recognized by their signature Double Cross logo.